Certification allows the use of Certified Product logos and listing of the
product on the Alliance website for verification. Certification denotes
compliance to a specification and shows interoperability in the respective
program.
Lowers barriers to market entry with access to a vast technology ecosystem.
Allows for use of exclusive Alliance certified product logos
and a product listing on the Alliance website.
Confirms compliance to Alliance specifications with testing
from experienced professionals.
WWGH Certification
The Works with Google Home (WWGH) badge lets users know at a glance that your device
works with Google Home.
For Matter only — Certified partners must be
Alliance and Google Matter certified.
For Cloud-to-cloud and Matter — Certified
partners must be Alliance, Google Matter,
and Google Cloud-to-cloud certified.
Table: Difference between Matter and Google Cloud Certification
